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[Chachazz]

A Button That Makes You Forget: On Deleting My Google Web History
March 1, 2012 - Tim Carmody

"Google’s new privacy policy took effect today, March 1, at midnight. Last night, I deleted my Google web history, which recorded my history of keyword and image searches, books read (including individual page numbers), local maps and directions, and more — just about anything I had searched for and selected, so long as I was logged into my Google account .

I deleted my web history in part because Google’s updated privacy policy now allows the company to use new activity and past history in any one of its services to augment any other in displaying personalized results and advertising".

Article at Wired Magazine