QUOTE
Bing in the dock over rogue pharmacy site ads
Report alleges that Microsoft-sponsored links direct users to illegal sites
Phil Muncaster
V3.co.uk, 06 Aug 2009
Microsoft's online advertising platform has been found wanting just days after inking a lucrative search and advertising deal with Yahoo, after a new report claimed that rogue internet pharmacies are advertising on its Bing search site.
The No Prescription Required report (PDF), released by anti-spam company KnujOn and online verification firm LegitScript, said that nearly 90 per cent of the sponsored pharmaceutical adverts found on Bing "led to 'rogue' internet pharmacies that do not require a prescription for prescription drugs, or are otherwise acting unlawfully or fraudulently".
More to discuss:
http://www.v3.co.uk/v3/news/2247456/bing-d...-pharmacy-sites
Report alleges that Microsoft-sponsored links direct users to illegal sites
Phil Muncaster
V3.co.uk, 06 Aug 2009
Microsoft's online advertising platform has been found wanting just days after inking a lucrative search and advertising deal with Yahoo, after a new report claimed that rogue internet pharmacies are advertising on its Bing search site.
The No Prescription Required report (PDF), released by anti-spam company KnujOn and online verification firm LegitScript, said that nearly 90 per cent of the sponsored pharmaceutical adverts found on Bing "led to 'rogue' internet pharmacies that do not require a prescription for prescription drugs, or are otherwise acting unlawfully or fraudulently".
More to discuss:
http://www.v3.co.uk/v3/news/2247456/bing-d...-pharmacy-sites